Shelf talkers are cards attached to retail store shelving to draw attention to a specific product or range of products, usually for promotional purposes.

Whether they’re fixed flush to the shelf front or extrude either perpendicular or parallel to the shelf with the use of rigid or flexible extensions, shelf talkers are designed to stand out and shout “pick me, pick me!”.

From regular rectangles, squares and circles, to custom-cut shapes depicting logos, brand icons, mascot characters and more, shelf talkers are a tried and true retail branding tactic that calls for bright visuals and brilliant print.